We love everything about Africa and we want you to love it too! Our knowledge and expertise are there to point you in the right direction, tell you honestly what we think, and show you what good looks like when it comes to making choices about what works for you.
Our small group tours represent the best in group travel, with a handpicked selection that marries affordable luxury and fabulous itineraries, ensuring your experience is the absolute best it can be.
Our founder Sam Sellers (aka Safari Sam) grew up in Africa and has been travelling back to Africa for more than 25 years since with her family, friends and strangers who along the way became lifelong buddies. Her passion for Africa is the guiding light for every trip we plan and every tour we approve, which means we only partner with people on the ground who live and breathe a true passion for Africa. What's more, every Tour Leader that guides our small group trips is not only extremely knowledgeable and experienced, but their love of Africa will shine through - it's infectious!
We know planning your African adventure can be overwhelming..om where to go, the best time to travel, what your realistic budget should be to do everything you want to on your dream trip, and everything in between. Choose one of our tours and it's all done for you, or let one of our consultants get to know you and together we can create the perfect tailor-made holiday you didn't even know existed.
No matter what shape your adventure takes, we know one thing for sure...you are going to LOVE Africa!
